Year over year, May would mark the end of feverish Spring allocation and buying season. I use the analogy of being on a roller coasting ride and May is the end of the ride before you get off and go stand in line and wait for next October. Times are clearly different. What we are seeing is a decline in contact rate due to heightened levels of customer travel – but average order values are up 10-12%.
MAY OUTBOUND SALES UPDATE Read More »
I started working at Chatterbox in 2018 with a retail sales background and basic wine knowledge. I had never heard of telesales in general or Chatterbox specifically, but I was stoked when I got the call that I got the job! I wanted to dip my toes into the Wine Industry, and this was definitely the perfect place for me. Even if I wanted to be shy and hesitant, my new coworkers were enthusiastic in welcoming me to the family.
Tales from the Telesales Desk: Brittany Monk Read More »
Lead scoring your wine club and non-club members (DTC) will enable your sales team to target the customers with the highest potential to purchase.
Score More DTC Wine Sales: Level Up Your Customers Read More »
When asked what Chatterbox does or about the benefits of outsourcing DTC sales, I’ve gotten it down to one floor of an elevator ride. Outbound.
We extend your brand past the 2D world of email and actually interact with your customers. Outbound leads to contact and contact leads to sales. The connection makes the sale more personal and is particularly effective with the luxury wine buying demographic. People want to talk about wine – plain and simple.
Outsourcing DTC Sales: Risk or Reward? Read More »
Napa, CA: An investment group led by Third Leaf Partners has acquired the direct-to-consumer sales group, Chatterbox Wine Marketing.
Third Leaf Partners first worked with Chatterbox in 2018 and recognized its immediate impact DTC campaigns run by the Chatterbox team.
Third Leaf Partners Adds DTC Sales Experts Chatterbox Wine Marketing Read More »
The two biggest questions we receive from prospective clients about DTC, “how do you generate the conversion rates and high average order values?”
How To Crush Your Next Outbound DTC Campaign Read More »
We’ve had so much change as an industry, that great questions are being asked that weren’t focused on before. Probably the most common I’m hearing is ‘how do we get more revenue from our non-club list?’ It’s precisely the type of question that you should
How To Generate More Revenue From Your Non Club Members Read More »
The things we do for each and every campaign align with what you see in Internet Retailer 500 marketing. Your wine (if you will) is the payload in this equation, and our methodology the fuel.
Winning Email Marketing Tips Read More »
Dirty customer data is the silent killer of marketing campaigns. Everybody has a breaking point. Mine was the week after Christmas when my 4-year-old son, high on gingerbread and fresh pine scent, needed a new toy opened up. Of course, it was one of those that comes packaged in its own SuperMax prison of zip-ties, packing tape, and staples.
Winery Customer Database or Digital Junk Drawer Read More »