Press
When Telemarketing Is Not a Bad Word by Jim Gordon 7/15/2011 
"When the home phone rings during dinner, do you answer it? Many people don’t, because they fear the caller is a telemarketer trying to sell them a product they don’t want or need. But it doesn’t have to be like that, according to a panel of winery direct sales veterans who spoke Wednesday during the Wine Industry Technology Symposium attended by more than 300 people..." (read the whole article)
Telemarketing Works for Wineries by Paul Franson 2/18/2010 
"Mark Pope, Napa Valley’s well-known “Bounty Hunter” of wines, is now offering his expertise to upscale wineries for telesales. He’s started a company called Chatterbox Wine Marketing to act as persuasive sales agents over the phone to wine club members and other winery customers..." (read the whole article)
Top 5 Success Factors and Challenges in Operating a Winery 
by Dr. Liz Thach, MW and Dr. Janeen Olsen 4/29/2011
"Given the drastic fluctuations in the economy over the past few years, coupled with strange weather patterns resulting in large and small wine grape harvests, it is difficult to understand the best way to run a successful wine business. However, there have been some positive examples of wineries that have done a good job of weathering the various storms that have beset our industry..." (read the whole article)
Old Technology is New Again by Cyril Penn and Jody Purdom 4/15/2010 
"It’s well known that the recent recession changed the dynamics of the wine business. We’ve seen price compression, reduced consumer demand for high priced items, slowing restaurant sales with retailers as well as wholesalers cutting inventory levels. Inventory has backed up at many wineries. The world changed..." (read the whole article)
